May 28, 2019
Gibson to Speak at Salsify Digital Transformers Summit 2019
Whitney Gibson, partner and co-chair of Vorys eControl, will be a panelist at the Salsify Digital Transformers Summit in Boston on June 5, 2019. Gibson’s panel entitled, “How Brands are Regaining Control of Product Sales on Amazon to Stop Channel Conflict and Brand Erosion,” will focus on ...
May 20, 2019
Common Mistakes Brands Make in Combatting Unauthorized Online Sales
As the volume of product sales on online marketplaces continues to dramatically rise, more and more manufacturers are scrambling to control their online sales. With hordes of vendors offering various “solutions” to these issues, resulting in confusion over the best path forward, companies ...
May 16, 2019
Gibson and Steele to Speak at 2019 National Animal Supplement Council Conference
Whitney Gibson, partner and co-chair of Vorys eControl, and Natalia Steele, Vorys partner, are slated to deliver the featured presentation at this year’s National Animal Supplement Council Conference in Miami on May 22, 2019. Gibson and Steele will detail the process that pet care ...
May 8, 2019
Vorys eControl’s Daren Garcia to Co-present Webinar on the Expansion of Online Marketplaces in Europe
Online marketplaces, like Amazon, are growing rapidly around the world, and Europe is no exception. These marketplaces provide an easy path for unauthorized sellers to market products to anyone, causing consumer confusion and long-term brand degradation. On Wednesday, May 22 at 11:00 a.m. EST, ...
May 7, 2019
Vorys eControl Attorney Daren Garcia Discusses State of Online Marketplaces
Despite the fast-paced rise in popularity of online marketplaces like Amazon.com, brands find themselves unable to take full advantage of these platforms to maximize eCommerce growth. Often this is because brands continue to rely on traditional open distribution with little – or no – ...
May 2, 2019
Vorys eControl Attorneys Author White Paper on Strategies for eCommerce Success in the European Market
Vorys eControl attorneys Whitney Gibson, Daren Garcia and Mark Zheng recently published a white paper detailing the steps brands can take to best respond to the challenges posed by the fast-expanding online marketplace channel in Europe. The paper—“European Distribution Strategy and ...
April 30, 2019
FTC Settles Case Against Company for Purchasing Fake Online Reviews
The Federal Trade Commission (FTC) recently settled its first case against a company that paid for fake product reviews on Amazon. The case against Cure Encapsulations, Inc., a weight-loss supplement company, was the FTC’s first challenge of paid product reviews, according to Law 360 ...
April 22, 2019
Vorys eControl Featured on Edge by Ascential Webinar - Selling on Amazon: The Inside Story
In a recent webinar hosted by Edge by Ascential, Whitney Gibson, leader of Vorys eControl, joined executives from two major brands to discuss controlling online sales in a session titled “Selling on Amazon: The Inside Story.” With Robin Gabel, National Account Manager at Yogi Tea, and ...
April 15, 2019
Another Federal Court Ruling Strengthens Brands' Approach to Reduce Grey Market Sales on Amazon
A Colorado federal court has entered judgment against an unauthorized grey market seller that further strengthens the ability of brands to stop the unauthorized sales of their products on Amazon and other online marketplaces. The ruling is the second of its kind in less than six months, and ...
April 3, 2019
New Law in China Promotes Protection of Intellectual Property Rights on Online Marketplaces
In January, a new law took effect in China that requires eCommerce operators to better protect the intellectual property rights of their users. According to a press release by the Library of Congress, the People’s Republic of China’s new Electronic Commerce Law divides “e-commerce ...
Filter By Categories
Filter By Marketplaces
Featured Blog Posts
- Marketplace Pulse’s “Marketplaces Year in Review 2019” Emphasizes Amazon’s Growth
- Netflix docuseries Broken highlights prevalence of counterfeit cosmetics products on online marketplaces
- Amazon Creates a Cost-Effective and Efficient Patent Infringement Remedy for Infringing Products Sold on its Marketplace by Third Parties
- U.S. Customs and Border Protection Office of Trade Releases Annual Report on Seizure of Goods Infringing U.S. Intellectual Property Rights
- Vorys eControl Featured in November Issue of Columbus CEO
- Vorys eControl to Host Inaugural eControl360 Summit This Week