Whitney Gibson and Denise Zmuda to Present at Edge by Ascential Webinar
Whitney Gibson, partner and chair, and Denise Zmuda, Chief Strategy and Client Success Officer, both of Vorys eControl, will lead a webinar hosted by Edge by Ascential on Thursday, October 10, 2019.
The webinar entitled, “Marketplace-Proof Your Brand: Integrated Solutions to Control Sales in the Age of eCommerce” will discuss the weaknesses associated with using fragmented approaches to unauthorized sales and use case studies to introduce specific, integrated strategies to control sales, increase buy-box percentage and protect brand equity.
In this age of eCommerce, many brands are struggling to control the sale of their products on Amazon and other online marketplaces. A lack of control generally means a rise in unauthorized 3P sellers of products, which causes a litany of negative outcomes for brands. This webinar will address these challenges and more.
For more information and to register for the webinar, click here.
- Marketplace Pulse’s “Marketplaces Year in Review 2019” Emphasizes Amazon’s Growth
- Netflix docuseries Broken highlights prevalence of counterfeit cosmetics products on online marketplaces
- Amazon Creates a Cost-Effective and Efficient Patent Infringement Remedy for Infringing Products Sold on its Marketplace by Third Parties
- U.S. Customs and Border Protection Office of Trade Releases Annual Report on Seizure of Goods Infringing U.S. Intellectual Property Rights
- Vorys eControl Featured in November Issue of Columbus CEO
- Vorys eControl to Host Inaugural eControl360 Summit This Week